THE PODCAST
There’s a moment many women reach in business that no one really warns us about.
You finally get help.
You hire the VA.
You build the team.
And instead of relief… you feel more exhausted.
More...
The new year has a way of sneaking up on us.
Not with fireworks or big declarations—but with a quiet question we don’t always know how to answer: Is this really how I want to keep living?
I fel...
Entrepreneurship has a funny way of showing you who you are.
Some days, it feels expansive and joyful. Purpose-filled. Like you’re exactly where you’re meant to be—doing work that matters, servi...
Two weeks before Christmas feels like the exact right moment to talk about slowing down, taking a breath, and remembering what actually matters. Our lives get so loud this time of year. The sched...
Thanksgiving has a way of slowing us down, doesn’t it? Not always physically — the kitchen is still busy, the family is still loud, and the to-do list still has opinions — but mentally. There’s s...
Why Clarity, Confidence, & Calling Hit Different in Midlife
There’s a moment many women hit somewhere between 45 and “I’ve lost count.”
It usually sounds like this:
Is this really it?
I’ve take...
Every movement starts long before we realize we’re building one. Mine began on a quiet Iowa farm, long before I had language for things like purpose, visibility, or service. Back then, all I knew...
If you’ve ever stared at your screen wondering whether you really have to learn SEO—or if it’s even possible to keep up with the constant changes in social media, algorithms, and now AI—you are a...
We’ve all said it (or thought it): “I’d love to start, but I’m not quite ready.”
Maybe you’re waiting for more time, more confidence, more clarity—or for the kids, the house, or the business to ...
Most of us grab a pack of wipes without a second thought.
Makeup remover, baby care, quick clean-up after a workout — they’re part of everyday life.
But what if those “gentle” wipes weren’t so g...
If you’ve ever wished your business could run a little smoother (or that your brain had fewer tabs open), you’re going to love this story.
Meet Carrie McWherter—a virtual assistant who turned he...
For most of us, periods were something we didn’t talk about. We whispered, we hid products up our sleeves, and we accepted the discomfort of pads and tampons as “just the way it is.”
But as Arie...
